Part I: Market and Boutik Survey, Plateau Central, Haiti: Product Inventories, Market Size, Pricing & Turnover Rates

This Part 1 of a two part market study (see Part II for focus groups) commissioned by the Clinton Foundation, facilitated by TechnoServ Haiti, a Non-Governmental Organization (NGO) dedicated to “business solutions to poverty.” The research conducted by Socio-Dig, a Haiti-based research company.  The study was designed to assess the availability and pricing of a wide range of consumer products, including personal and household goods, non-perishable food, as well as tools and construction materials. The researchers also examined sourcing, profit and turnover rates, as well as what products were unavailable but desired by local consumers, in order to assess and size untapped markets in the target region.

 

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